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The Yogurt Project: Life. Strength. Sustainability
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Description
AOET-USA is excited to announce our new partnership with The Market Project’s (TMP) Nguvu Dairy in rural Northern Uganda. Nguvu Dairy, located in Gulu, employs economically vulnerable women, men, and working-age youth by providing life-giving jobs. Nguvu dairy provides nutritious drinking yogurt to customers that have had limited acess to dairy products. Retail sales reps sell yogurt each day using company-supplied bicycles equipped with branded coolers.
The business is a trauma-informed workplace that builds healthy individuals and families through access to good-paying jobs and better nutrition.
What is a trauma informed workplace?
TMP operates from the belief that healing and recovery from trauma and exploitation is possible for each man and woman, regardless of current vulnerability. TMP aims to instill hope by providing opportunities to work in a safe environment and to be involved at all levels of the business. They focus on an individual’s strengths and resilience, and encourage them to articulate future goals. 
Learn more about the Market Project’s trauma informed workplace model here.
The Partnership
The Market Project and AOET will partner together to establish a new Nguvu Dairy distribution site in Lira. This site will allow AOET Uganda to place qualified beneficiaries and/or their family members into full-time, entry-level jobs selling Nguvu yogurt. Employees will have the opportunity to learn critical job skills, exercise responsibility, work as a team, and earn a commission-based salary which will allow them to support themselves and their families. They will also have the opportunity to participate in trauma healing groups.
The Yogurt project is intended to offer further opportunities to the AOET youth in Lira and provide them with a first job experience in a region that has extremely high unemployment.
Funds for this campaign will provide a storefront, needed equipment such as a generator, refrigerator, uniforms, bicycles, all training materials and trauma informed curriculum for employees and cover operating expenses for the first year as it gets up and running. The distribution site will initially employ 17 individuals and a sales manager.
Nguvu means STRENGTH.
We are excited to further strengthen the opportunities available to our AOET Uganda beneficiares through this life changing opportunity.
Our goal for this project is to raise $25,000 by January 30, 2021 for an early Spring launch.
Will you partner with us today to provide this exciting new opportunity to our AOET students and families?
